storytime
The brand story began with Alexandria’s (JU) work selling out entirely at a local art show in Houston, Texas in 2017. Over the years, she has grown the business, gained reputable clients, and expanded the brands reach. JU + DESIGN products are sold nationwide and internationally in over 25+ storefronts to customers who appreciate her unique vision.
JU + DESIGN is all about pushing creative boundaries by combining diverse disciplines to create incredible work. Our team offers services such as creative + art direction, brand development, and wholesale inquiries for our products. There are endless possibilities to create.
Where creativity flows and ideas are beautifully executed to make a lasting impact.
the founder
Alexandria Judie “JU” is a multidisciplinary creative, designer, and ceramic artist and the founder of JU + DESIGN with over 10 years of experience in design, branding, and visual storytelling.
Alexandria began her professional career in architecture and landscape architecture, working as a project architect for two firms in Houston, Texas. The rigorous training in these fields instilled principles that have seamlessly carried over into her creative professional journey. Her approach is rooted in creating solutions that are functional, timeless, and impactful. This foundation shapes her creative ethos: every project starts with a clear vision and is brought to life through a thoughtful balance of structure, emotion, and innovation.
As a Senior Art Director and Creative, Alexandria translates this mindset into crafting strategic, visually compelling stories for brands across industries. From national campaigns to rebrands and social-first initiatives, she approaches every project with meticulous attention to detail while maintaining a focus on the bigger picture—ensuring each element contributes meaningfully to a cohesive and impactful narrative.
At the heart of Alexandria's work is storytelling—a deep passion of hers that connects with audiences in authentic, lasting ways. Whether she's leading creative for 360 campaigns, designing brand identities, or crafting functional and artistic products, she brings a thoughtful, detail-driven approach to everything she creates. Her work reflects a commitment to excellence and a passion for leaving her mark on the culture.
Clients: Target, Google, The California Lottery, Hilltop Coffee + Kitchen (Issa Rae), Mike Epps, Slim Thug, Saba Pivot + more.
Discover more about her work and immerse yourself in the JUniverse.
Alexandria “JU” is proudly from Houston, Texas.
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An LSU Alumni, Geaux Tigers!
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Based in Los Angeles, CA..